"I can develop my own custom processes with tool/tehcnology X - why should I even think about Iron?" We have heard this question numerous times.
Of course you can. And so have we many many times over and over again.
That's why Iron exists because we created a host with features we used to develop over and over again. When creating tailor-made processes within projects in long run you need to take care of management, configuration, scalability, scheduling and other aspects. And if all of the features can be managed with one tool from one place even better. Iron supports all these common requirements and all there's left for you to do is develop the workflow and let Iron take care of rest.